Titulo | Don't Waste |
Agência | McCann Istanbul |
Campanha | The Inefficients |
Anunciante | Arcelik |
Marca | Beko |
Data da primeira Transmissão/Publicação | 2017 / 4 |
Produto | Energy Efficient Home Appliances |
Sector Empresarial | Grandes electrodomésticos |
Filosofia | Beko with its environmental vision provides products with energy efficiency and wants to put emphasis on the subject in communication. So, we were supposted to underline the importance of energy-efficiency for the Earth Day. We had a print ad idea for that. Didn’t print it though. Instead, we redesigned the classified advertisement page of one of the most popular newspapers in Turkey: Posta. |
Tipo de Mídia | Publicidade em jornais |
Comprimento | |
Director executivo criativo | Ugur Cakir |
Director criativo | Cenk Oztunali |
Director de arte | Engin Ger |
Director de arte | aybars gurlu |
Director de arte | Korcan Yavuz |
Director de arte | Yigit Zigal |