Titulo | Corelle presents - the Tipsy Hostess -Episode 2 - Cougars |
Agência | McCann Sydney |
Campanha | The Tipsy Hostess |
Anunciante | World Kitchen, LLC |
Marca | Corelle |
Data da primeira Transmissão/Publicação | 2014 / 10 |
Sector Empresarial | Louças, talheres, utensílios de cozinha |
Legenda | Survives anything |
História | The films colourfully demonstrate that the break-resistant Corelle dinnerware, long known for surviving physical torture tests, can actually come in handy when it comes to surviving perilous social situations as well. |
Filosofia | Aussies like getting tipsy at dinner parties. So they need break-resistant plates. That’s the simple thought behind the Tipsy Hostess campaign. |
Problema | People don't associate Corelle with stylish dinner parties. Our campaign addressed this issue whilst simultaneously demonstrating the product benefit - break-resistance. |
Tipo de Mídia | Viral |
Comprimento | |
Mais Informações | https://www.facebook.com/tipsyhostess?fref=ts |
Director criativo | Kieran Flannagan |
Director executivo criativo | Dejan Rasic |
Director criativo | Nick Levey |
Redator | Jack Wall |
Director de arte | Laura Brown |
Produtor | Penny Brown |
Produtor | Colin Tuohy |
Realizador | Jesse James McElroy |
Account Manager | Dan Larcombe |