Titulo | A Special Evening |
Agência | F/Nazca Saatchi & Saatchi Publicidade Ltda. |
Campanha | A Special Evening |
Anunciante | Electrolux |
Marca | Electrolux |
Data da primeira Transmissão/Publicação | 2015 / 1 |
Sector Empresarial | Grandes electrodomésticos |
Legenda | Electrolux creates a special Christmas evening for those working away from home |
História | Have you ever stopped to think about the number of people who spend special dates away from home and their families because of their jobs? Some professions require full-time dedication, leaving no time for breaks or holidays. With this in mind, Electrolux came up with a way of taking a special Christmas to those who were away from home on Christmas Eve. |
Filosofia | Employees of the AACD Hospital, firefighters, security guards, and employees of service stations received a visit from a Food Truck in the early hours of the 25th. They were taken by surprise with a Christmas dinner carefully prepared by a chef so they could share the true spirit of Christmas alongside friends and co-workers. According to Theo Rocha, Creative Director of F/Nazca Saatchi & Saatchi, "the idea is simple: gather people who were in the same situation around a special moment”. And it is precisely in that spirit of sharing good times and union that Electrolux wants to engage consumers through 2015. This is just the first of a series sponsored by Electrolux with the objective of promoting a sensory experience and the occupation of the city with the art of gastronomy. |
Tipo de Mídia | Relações com a comunidade |
Comprimento | |
Agency | F/Nazca Saatchi & Saatchi |
Director executivo criativo | Fábio Fernandes |
Director executivo criativo | Eduardo Lima |
Director criativo | Theo Rocha |
Redator | João Paulo Testa |
Redator | André Brandão |
Director de arte | Ricardo Pocci |
Supervisor de conta | Marcello Penna |
Supervisor de conta | Gisela Assumpção |
Supervisor de conta | Gabriela Marques |
Supervisor de conta | Julianna Carvalho |
Planeador estratégico | José Porto |
Planeador estratégico | Guilherme Pasculli |
Planeador estratégico | Caio Felipe |
Director de media | Fábio Freitas |
Director de media | Adriana Roza |
Director de media | Karen Kimura Saito |
Produtor da agência | Victor Alloza |
Produtor da agência | Renato Chabuh |
Produtor da agência | Gisele Campos |
Produtor da agência | Maira Massullo |
Produtor da agência | Rafael Paes |
Produtora | Hungry Man |
Realizador | Gualter Pupo |
Director de fotografia | Gustavo Ferri |
Director de fotografia | Danilo Mantovani |
Pós produção | Hungry Man |
Pós-produção | Hungry Man | Great Studio |
Produtor executivo | Rodrigo Castello |
Empresa de produção | Rami D |
Empresa de design sonoro | Loud |
Project Director | Aline Veríssimo |
Project Manager | Beatriz Agnelli |
CONTENT MANAGER | Rogerio Soares |
Supervisor de clientes | Sandra Montes |
Supervisor de clientes | Juliane Mussarelli |
Supervisor de clientes | Silvia Tamai |
Supervisor de clientes | Sergio Saad |
Supervisor de clientes | Rita Moraes |