Titulo | Star |
Titulo (língua original) | Etoile |
Agência | BETC Etoile Rouge |
Campanha | Autumn Winter Campaign 2008/2009: The Tally Weijl Miss |
Anunciante | Tally Weijl |
Marca | Tally Weijl |
Posted | Agosto 2008 |
Sector Empresarial | Vestuário |
História | This visual shows Miss Tally in the up-coming autumn fashions, manga-style sexy, stretched out on a star. And a star is born! The spectator can take part in the game by choosing the words she utters from her lips: Love Me, Pick Me, Kiss Me, Try Me. |
História (língua original) | Ce visuel montre Miss Tally faisant sa rentrée en tenue de manga sexy, allongée sur une étoile: une star est née! Le spectateur peut prendre part au jeu en choisissant les mots qui sortent de sa bouche : « Aime-moi » « Choisis-moi » « Embrasse-moi » « Essaie-moi ». |
Filosofia | The campaign is based on two visuals, both depicting playful enjoyment and a mischievous attitude that invite us to play along with Miss Tally in a very pulp fiction way. The sexiness exuded by her poses is a light-hearted and fanciful approach to being sexy playful above all else! |
Filosofia (língua original) | Cette campagne se compose de deux visuels, les deux forts dune attitude joueuse qui nous invitent à participer au jeu auquel se prête la Miss Tally. Lattitude sexy qui définit ses postures est une attitude de légèreté et de fantaisie Un jeu avant tout ! |
Tipo de Mídia | Poster |
Mercado | Líbano, Emirados Árabes Unidos, Belarus, República Tcheca, Hungria, Lituânia, Polônia, Rússia, Eslováquia, Ucrânia, Serbia, Montenegro, Áustria, França, Alemanha, Irlanda, Países Baixos, Suíça, Bósnia-Herzegóvina, Bulgária, Croácia, Chipre, Grécia, Itália, Macedônia, Malta, Portugal, Eslovênia, Turquia |
Director de publicidade | Tally Elfassi |
Director de publicidade | Beat Gruering |
Director de publicidade | Michele Haag |
Director criativo | Safia Bouyahia |
Redator | Caroline Cornu |
Director de arte | Anne Vautier |
Actor/celebridade | Julie Ordon |
Fotógrafo | Bruno Dayan |
Art Buyer | Jean‐Luc Chirio |
Art Buyer | Dominique Mornet |