Titulo | I Touch Myself |
Agência | J. Walter Thompson Sydney |
Campanha | I Touch Myself Project |
Anunciante | Cancer Council Australia |
Marca | Cancer Council |
Data da primeira Transmissão/Publicação | 2014 / 4 |
Sector Empresarial | Associações de informação e de luta contra doenças |
Legenda | Touch Yourself |
História | ‘I Touch Myself’ features leading female artists singing to create more awareness amongst women. The video includes Olivia Newton John, Megan Washington, Sarah McLeod, Katie Noonan, Sarah Blasko, Suze DeMarchi, Deborah Conway, Kate Ceberano, Little Pattie and Connie Mitchell covering Amphlett's track. |
Filosofia | The campaign pays tribute to the iconic Australian vocalist, Chrissy Amphlett, who passed away from breast cancer almost a year ago. |
Tipo de Mídia | Branded Content |
Comprimento | |
Trilha sonora | I Touch Myself |
Digital Strategy | Trevor Crossman |
General Manager | Jenny Willits |
Director executivo criativo | Simon Langley |
Director executivo criativo | Mark Harricks |
Produtor da agência | Vicky Ryan |
Director de arte | Alexandra Antoniou |
Redator | Sylvianne Heim |
Redator | sinead roarty |
Account Manager | Paul Everson |
Account Manager | Caroline Ludwell |
Account Manager | Monica Tobin |
Account Manager | Ali Clemesha |
Produtor da agência | Tommie McSweeney |
Planeador | Angela Morris |
Realizador | Daniel Askill |
Realizador | Lorin Askill |
Realizador | Joel Pront |
Producer | Charity Downing |
Producer | Rachael Ford Davies |
Director de fotografia | Russel Boyd |
Música | Clive Young |