Amnesty International - "Superheroes don't exist"

Air, Partner of McCann

Air, Partner of McCann Brussels, Bélgica

5883

Titulo	Superheroes don't exist
Agência	Air, Partner of McCann
Campanha	Superheroes don't exist
Anunciante	Amnesty International
Marca	Amnesty International
Posted	Janeiro 2014
Sector Empresarial	Direitos humanos
Legenda	Superheroes don't exist. Only you have the power to protect human rights. Buy a candle.
História	In this online film, Amnesty International takes us behind the scenes of the superhero movies, only to come to the obvious conclusion that they do not exist. The message: we shouldn’t just sit back and wait for superheroes to save the world. But don’t worry– although we may not have super powers, we still have power: the power to protect human rights. It’s our responsibility. The film ends with the following lines: Superheroes don’t exist. Only you have the power to protect human rights. Support Amnesty. Become a volunteer or buy a candle.
Tipo de Mídia	Case Study
Comprimento	47 seconds
Director criativo	Marie-Laure Cliquennois
Director criativo	Grégory Ginterdaele
Redator	Julien Scouze Riviezzo
Director de arte	Sébastien Stronghead Verliefde
Agency Account	Julie De Smedt
Creative Producer	Bérengère Lurquin
Creative Producer	Marie Libouton
Designer gráfico	Aldjia Bessalah
Fotógrafo	Grégor Collienne
Assistant	Julien Hayard
Fotógrafo	Nadia Jellab
Retocador digital	François Olivier Dedeyn
Editor	Laurent Dwek
Radio Production Company	Think’n Talk