Titulo | The Worst Song In The World |
Agência | ROSA PARIS |
Campanha | The Worst Song In The World |
Anunciante | Monoprix |
Marca | Monoprix |
Data da primeira Transmissão/Publicação | 2018 / 4 |
Sector Empresarial | Grandes armazéns, supermercados |
História | A young woman is walking down the street. She has headphones on, but we can hear what she’s listening to: it's the worst song in the world. Clips from an 80s-style video accompany the banal lyrics, pompous rock chords, clichéd saxophone solo and, yes, a crap rap. But the victim can't stop listening because she's carrying two huge grocery bags. Maybe next time she'll opt for home delivery from Monoprix. |
Tipo de Mídia | Viral |
Comprimento | |
Realizador | Traktor |
Produtora | Stink Films |
Audio Post Production | Schmooze |
Director criativo | Gilles Fichteberg |
Director criativo | Jean-Francois Sacco |
Redator | Hélène Boudin |
Agency TV Producer | Thomas Laurent |
Co-founder | Jean-Patrick Chiquiar |
Director de arte | Nazgol Athari Nejad |
Managing Diretor | Sacha Lacroix |
Associate Director | Quentin Labat |
Senior Strategic Planner | Alexandre RIBICHESU |
Planeador estratégico | Sarah Herbain |
Client Director | Lucile Wissocq |
Account Manager | Fanny Desvignes |
Account Manager | Quentin Barbaray |
Account Manager | Charlotte Giraud |
Chefe de Digital | Jeanne Neuschwander |
PR | Mélanie Colléou |
Produtor executivo | Marine Garnier |
Production Manager | Guillaume Richard |
Director de fotografia | Nicolay Poulsson |
Produtor de som | Matthieu Sibony |
Compositor | Simon Davis |
Pós produção | FIRM |
Post-production Producer | Toby Ridgway |
Editor | Yann Malcor |
Head of Marketing | Florence Chaffiotte |
Brand Director | Nicolas Gobert |
Head of Media, Social Media and Brand Content | Stéphanie Jallet |
Social Media Accountant | Angeline Froger |
Head of PR and Communications | Marion Denonfoux |
Agência de Mídia | Blue 449/San Francisco |
President | Pascal Crifo |
Media Supervisor | Marion Haan |
Media Manager | Océane Couronné |