| Titulo | Laser |
| Agência | BBR Saatchi & Saatchi |
| Campanha | Don't Chew Them Together |
| Anunciante | Strauss Group Inc. |
| Marca | Bazooka |
| Posted | Novembro 2013 |
| Sector Empresarial | Pastilhas elásticas |
| História | "Don’t Chew Them Together" – Bazooka Launches Cubes & Balls Shaped Gum Bazooka Gum launched a new campaign introducing two new gum shapes - Bazooka Cubes & Bazooka Balls - with a series of five nonsensical spots. Each spot shows what can happen if you chew the two shapes together. Viewers are also encouraged to join an Instagram competition in which they are invited to shoot and upload their own "Don’t chew them together" videos to Instagram with the tag #Bazooka. A link to the YouTube channel: http://www.youtube.com/user/bazookaoffical?feature=watchInstagram promotion on Facebook: https://www.facebook.com/bazooka.elite/app_650877574951951 |
| Tipo de Mídia | Viral |
| Comprimento | |
| Mercado | Israel |
| Chief Creative Officer | Nadav Pressman |
| Chefe de Digital | Maayan Tirangel |
| Director criativo | Amir Ariely |
| Digital Project Manager | Gitit Sasson |
| Desenvolvimento interativo | Roy Zoaretz |
| Digital Creative Director | Oded Lavie |
| Redator | Eran (Shushu) Spanier |
| Redator | Tomer Gidron |
| Director de arte | Aia Kujnitzky |
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