Titulo | The Fit Finder |
Agência | RED The Agency Inc. |
Campanha | City of Edmonton Clareview Community Centre: The Fit Finder |
Anunciante | The city of Edmonton |
Marca | The city of Edmonton |
Data da primeira Transmissão/Publicação | 2015 / 1 |
Sector Empresarial | Instituições, organizações não governamentais |
Legenda | It's fun to find your fit. |
História | To inspire Edmonton's Clareview community to get active and find their fit, The City of Edmonton developed an interactive vending machine unlike any other. Stocked with sport and fitness equipment, as well as artistic and cultural items, The Fit Finder would only dispense its wares to those who accepted a physical fitness challenge. RED worked with Keen Eye/Leven Creative to film the activations and produce the video, and with MetalBoss to fabricate the custom vending machine. |
Tipo de Mídia | Viral |
Comprimento | |
Director criativo | Dennis Lenarduzzi |
Director de arte | Christy Yaseyko |
Redator | Katie Rolheiser |
Account Manager | Joshua Zarobiak |
Project Manager | Joshua Zarobiak |