|Brief||It's not easy to always take great pictures on holiday. Hence the #VeryBadPic campaign, which suggests that with Transavia's prices, you'll always have a second chance.|
|Sector Empresarial||Transportes aéreos, de estrada, marítimos, ferroviários e de cruzeiro|
|História||It's not easy to always take great pictures on holiday. That’s the insight used by Transavia for its latest fun and original campaign: #VeryBadPic. Broadcast on TV, radio, display and social media - especially Instagram - the campaign gives a second life to bad pictures, by transforming people’s worst photography into round trips for two people.|
|Tipo de Mídia||Imprensa e publicações|
|Chief Creative Officer||Xavier Beauregard|
|Director criativo||Stéphane Gaubert|
|Artistic Director||Jordan Molina|
|Produtor da agência||Sarah Bouadjera|
|Production Manager||Louise Morand|
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