Andreas Nilsson
Director at Biscuit Filmworks
Reino Unido
TituloRegret Nothing.- About the grandeur in failure
Titulo (língua original)Bereue nichts. Von der Größe im Scheitern (Englisch)
BriefA boy cycles up a hill, keen to greet his father who is working on a major construction project. As the boy approaches, the man gives a mighty thump of the hammer and the entire building collapses. The boy is distraught until he sees that his father finds the while thing hilarious. Projects don't always go smoothly. Accept the glory of defeat and start again from scratch.
Agência
Campanha Regret Nothing
Anunciante Hornbach. Bau- & Gartenmärkte
Marca Hornbach
Data da primeira Transmissão/Publicação 2017 / 3
Sector Empresarial Drogarias, lojas especializadas
História  
Every project has its pitfalls and its challenges. It was time to shatter the image of the notorious hero, yet still have this character emerge victoriously from the rubble of his endeavors. Giving something a go, having the courage to try, and everything that goes along with it -- including the possibility of defeat: In our culture, defeat is almost sneered at and is not really considered an option.
Tipo de Mídia Televisão
Comprimento
Realizador
Produtora
Música
Música
Director executivo criativo
Director criativo
Director criativo
Director de arte
Produtor da agência
Fotografia / Illustration

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