Titulo | Dodgeball Canada Rebrand |
Agência | Leo Burnett Toronto |
Campanha | Dodgeball Canada Rebrand |
Anunciante | Dodgeball Canada |
Marca | Dodgeball Canada |
Data da primeira Transmissão/Publicação | 2018 |
Sector Empresarial | Cultura, ócio e desporto |
Filosofia | You know the game. Now meet the sport. Dodgeball has come a long way since the schoolyard game. Dodgeball Canada - Canada's official dodgeball organization - needed a new identity to reflect the unexpected rush of dodgeball. We started by rebranding the Dodgeball Canada logo, incorporating the iconic red dodgeball as a dynamic, always-changing design element to demonstrate the unexpected nature of the sport itself. The updated look and feel was applied to every touchpoint of the organization. |
Tipo de Mídia | Packaging, marcas e design |
Agency Account Supervisor | Elysia Ravenscroft |
Agency Account Director | Mandy Eaton |
Agency Planner | Zaid Khan |
Agency Planner | Kyle Fiore |
Chief Creative Officer | Judy John |
Group Creative Director | Ryan Crouchman |
Creative Director | Lisa Greenberg |
Redator | Shauna Roe |
Director de arte | Jeff Watkins |
Director de arte | Dejan Djuric |
Director de arte | Mary S |
Agency Producer | Gord Cathmoir |
Designer gráfico | Jeff Watkins |
Designer gráfico | Dejan Djuric |
VP/Group Account Director | David Moss |
Chief Strategy Officer | Brent Nelsen |