Paula Macedo
Production Coordinator at Stink Films
Buenos Aires, Argentina
TituloBeautiful Dreamer
Agência
Campanha Beautiful Dreamer
Anunciante Pfizer
Marca Pfizer
Data da primeira Transmissão/Publicação 2019 / 7
Sector Empresarial Saúde e produtos farmacêuticos
Filosofia FAP is a neurological, inherited progressive disease. To clarify what the symptoms of this rare and hard-to-diagnose condition are, Pfizer invited TracyLockeDDB Brazil—a global agency part of groups Omnicom and ABC—to create a delicate campaign to bring awareness to the disease and show that it’s possible to slow down its progression.

Written by the agency and co-produced by Stink Films, the movie Beautiful Dreamer is the affectionate story of a young woman who’s always writing down the dreams she wants to realize. It’s then that she is diagnosed with the disease and sees her dreams fading away. However, her hope springs anew when she finds out that the disease can be treated.

The soundtrack was composed by audio production company Lucha Libre, which reimagined a song written by Stephen Foster in 1864, recorded by Bing Crosby in 1940, and which became famous due to the Beatles’ 1962 version
Tipo de Mídia Viral
Comprimento
Produtora
Chief Executive Officer (CEO)
Chief Creative Officer
Director executivo criativo
Director criativo
Director de arte
Director de arte
Redator
Realizador
Assistant Director
Director de fotografia
Director de arte
Executive Director
Produtor executivo
Produtor executivo
Produtor executivo
Production Coordinator
Production Coordinator
Produtor
Editor
Post Production Coordinator
Pós produção
Color Grade Company
Auditivo
Chefe de produção
Produtor
Produtor
Head of Client Services/Production
Account Management
Head of Media
Head of Media
Media Manager
Head of Strategy
Approval Client
Approval Client

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