Steve Hopkins
Strategy Partner at Atomic London
London, Reino Unido
TituloNever Alone (Extended)
Titulo (língua original)Gareth's Story
Agência
Campanha Rugby World Cup Campaign
Anunciante Diageo
Marca Guinness
PostedSetembro 2015
Sector Empresarial Cervejas, sidras
História In this moody film, set to a melancholy piano, rugby player Gareth Thomas recalls that coming out as gay to his team-mates was the toughest thing he’s ever done. Far tougher than the rain, mud and bruising impacts we see on the pitch. “But when I needed them the most, they were there for me,” he says. Like Guinness, they’re “made of more”.
Tipo de Mídia Viral
Comprimento
Audio Post Production
Agência de Mídia
Director criativo
Director de arte
Actor/celebridade
Redator
Director de arte
Executivo de contas
Director de publicidade
Redator
Executivo de contas
Planeador
Executivo de contas
Produtor da agência
Produtor da agência
Executivo de contas
Planeador
Actor/celebridade

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