Patrick Lara

Patrick Lara

Managing Director at Publicis Conseil, Paris
Paris, França


In 1988, Patrick joined Intermarco/Publicis Etoile as Account Executive on the Crédit Lyonnais and Orangina accounts.

He joined DDB in 1993, first as an Account Supervisor then as an Account Director with a strong experience in FMCG accounts.

In 2000, he was named New business Director of Jean&Montmarin.

In 2003, he took the role of Account Director, Deputy General Manager and General Manager at TBWA/Paris in charge of the BNP Paribas account, developing it on a worldwide scale. In 4 years, BNP Paribas became the number one account of TBWA Paris.

In 2008, he joined Grey Paris as the co-President. In 2 years, the agency won a significant number of pitches and international creative awards.

In 2010, he joined Publicis Groupe to run the Carrefour Group on a worldwide scale.

In 2011, he was appointed Managing Director of Publicis Conseil, running the Renault Worldwide Account. 


Managing Director
Paris, França
January 2011 - Present (9 anos 7 meses)


European Business School

September 1985 - July 1989 (3 anos 10 meses)

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