| Titulo | Let's Not Be Blunt |
| Agência | AMV BBDO |
| Campanha | Let's Not Be Blunt |
| Anunciante | National Lottery |
| Marca | The National Lottery |
| Data da primeira Transmissão/Publicação | 2016 / 6 |
| Sector Empresarial | Lotarias e jogos de sorte |
| História | Singer James Blunt has a dream. If he wins the UK National Lottery, he'll see to it that people are reminded "you're beautiful" - in the words of his saccharine pop hit - every single time they look in the mirror. As James describes his plan, we see that reactions to the idea are mixed, to say the least. People of Britain, please play the lotto. Then Blunt stands less chance of winning. |
| Tipo de Mídia | Televisão e Cinema |
| Comprimento | |
| Produtora | Biscuit Filmworks UK |
| Holding Company | Omnicom Group |
| Director | Jeff Low |
| Managing Director | Shawn Lacy |
| Produtor executivo | Orlando Wood |
| Produtor executivo | Holly Vega |
| Director executivo criativo | Alex |
| Director executivo criativo | Adrian |
| Director de arte | Michael Jones |
| Redator | Charlotte Adjoran |
| Agency Producer | Miles Nathan |
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