Account Director 2011 – 2012
Account Director across the Calpol and Listerine EMEA Accounts.
Hold a close working relationship with a range of clients and lead creative generation, client presentations and production. On international business, responsibilities extend to management of the Global JWT and client networks. Competent at managing the account finances and fee proposals.
Responsible for managing delivery on high profile campaigns that have Global reach, often dealing with production budgets of £100k - £400k.
Competent in digital campaign delivery after managing Calpol's first foray into Social Media. The campaign saw Calpol build a community of 170,000 mums in less than 1 month – making it now the largest medicine brand on Facebook.
Other projects include a Listerine brand campaign which was awarded 3 Cannes Bronze Lions in 2011, plus several new product launches across J&J – encompassing TV, Outdoor, Press, Digital, POS.
Account Manager Dec 2009 – 2011
Account Manager across Johnson & Johnson, Rimmel London and Wilkinson Sword. Experience includes overseeing the launch of Rimmel London Glam’Eyes Eye Shadows (a 360 degree campaign that spans TV, Press, POS and digital), London Fashion Week online campaign (a series of films produced and released within 12 hours during each day of LFW), various TV and print campaigns with Sophie Ellis-Bextor, Georgia Jagger and Kate Moss.
Main point of contact for European and UK clients across Benylin, Sudafed, Benadryl and Listerine. Recently managed NPD launch TVC campaigns across these brands for multiple markets.
Account Executive Sep 2008 – Dec 2009
Account Executive on B&Q, Debenhams and Royal Caribbean International.
Role entailed client liaison, regulatory approvals, production, project management and playouts.
Extensive production experience acquired through working on a fast paced retail client. Often required to turn around ATL executions on a short timeline and meet deadlines simultaneously.
Part of the winning pitch teams for Debenhams and Rimmel London - developing new brand campaigns post-pitch