Filipe Cuvero
Creative VP at Dentsu Brasil
São Paulo, Brasil
TituloThe View Of The Brands
Campanha The View Of The Brands
Anunciante JWT
Marca JWT
PostedJulho 2011
Sector Empresarial Comunicação institucional
Filosofia Communicate all clients of the agency and the agency itself in a single action.
Resultado The result was the exhibition "The View of the Brands". Our clients were no longer simply products, but rather became an option for art and entertainment in São Paulo. We got 1.35 million reais of spontaneous media for our clients and for the agency. The exhibition "Olhar das Marcas" became part of all cultural guides in São Paulo and was covered by open TV, cable TV, magazines, blogs and websites.
Tipo de Mídia Packaging, marcas e design
Chief Creative Officer
Director criativo
Director de arte
Supervisor de conta
Supervisor de conta

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