Titulo | Sacrifice |
Agência | Grey New York |
Campanha | Sacrifice |
Anunciante | Constellation Brands, Inc. |
Marca | Modelo |
Data da primeira Transmissão/Publicação | 2022 / 11 |
Sector Empresarial | Cervejas, sidras |
Filosofia | With soccer top of mind this fall, today Modelo® is announcing a new campaign from creative AOR Grey New York called ‘Sacrifice’ in celebration of soccer fans everywhere.‘Sacrifice’ highlights the highs and lows of fandom, and what is often forgotten about in the madness of game day… fallen beers. You’ve probably seen it at bars and stadiums and hopefully not living rooms - fans jump up in excitement or horror and their beers slosh to the floor. Collateral damage. But fans with Modelo’s Fighting Spirit™ soldier on. Two 15: and :30 spots in English and Spanish depict these exact moments. |
Tipo de Mídia | Televisão |
Comprimento | |
Director de publicidade | Greg Gallagher |
Director de publicidade | Logan Jensen |
Director de publicidade | Yvonne McCarthy |
Director de publicidade | Caroline Marwede |
Director de publicidade | Erin Yazgan |
Director executivo criativo | Sara Worthington |
Director executivo criativo | Armando Flores |
Director criativo | Alvaro Soto |
Junior Copywriter | Cristian San Emeterio |
Junior Art Director | Alessandra Soler |
Project Manager | Margarita Castro |
Chief Production Officer | James McPherson |
Produtor executivo | Jona Suarez |
VP, Business Affairs | Lisa Mercier |
EVP Account Director | Elizabeth Gilchrist |
VP, Account Director | Jesse Schwartz |
Senior Account Executive | Max Greenfield |
Executive Strategy Director | Justine Feron |
Diretor de Estratégia | Nicolas Pilaprat |
Strategy Director, Data | Will Leonard |
Data Strategist | Sophia Bragaglia |
Production Partner | SKUNK |
Realizador | Sergio Granados |
Director de fotografia | Guillermo Garza |
Pós produção | Rock Paper Scissors NY |
Editor | Carlos Arias |