Footlocker Kids - "Swap"

BBDO New York

BBDO New York New York, Estados Unidos

11495

Titulo	Swap
Agência	BBDO New York
Campanha	Swap
Anunciante	Footlocker
Marca	Footlocker Kids
Data da primeira Transmissão/Publicação	2016 / 8
Sector Empresarial	Calçado Desportivo
História	Newly crowned NBA Champion Kyrie Irving has linked up with Kids Foot Locker for their latest commercial titled “Swap.” In the 30 second commercial, Kyrie Irving meets one of his young fans and he offers him a unique opportunity, to experience life in his shoes by suggesting they face swap on his phone. The unexpected happens as Kyrie and the young boy switch bodies. Kyrie Irving then regrets what he did, but before he’s able to swap back the boy breaks the phone, leaving them both permanently swapped.
Tipo de Mídia	Televisão
Comprimento	31 seconds
Produtora	O Positive
Chief Creative Officer	David Lubars
Chief Creative Officer	Greg Hahn
Director criativo	Dan Kenneally
Director criativo	Ryan Raab
Director criativo	Randie Swanberg
Realizador	Kenny Herzog
Produtor da agência	Anthony Curti
Produtor da agência	Gillian Burkley
Produtor	Ralph Laucella
Produtor	Marc Grill
Produtor	Ken Licata
Produtor	Biz Lynskey
Produtor	Gina Pagano
Produtor	Ali Corsie
Produtor	Rochelle Brown
Artista digital	Tim Masick
Artista digital	Jared Pollack
Editor	Ian Mackenzie
Director executivo criativo	Chris Beresford-Hill
Director executivo criativo	Dan Lucey
Music & Sound Design	Tom Jucarone