Waitrose - "Heston’s Earl Grey and Mandarin Hot Cross Buns"

BBH

BBH London, Reino Unido

11177

Titulo	Heston’s Earl Grey and Mandarin Hot Cross Buns
Agência	BBH
Campanha	Heston’s Earl Grey and Mandarin Hot Cross Buns
Anunciante	Waitrose
Marca	Waitrose
Data da primeira Transmissão/Publicação	2012 / 3
Sector Empresarial	Comida
História	In the charming 30 second film a nostalgic Heston Blumenthal opens by explaining his new creation for Waitrose. Heston reminisces about where he got his inspiration from, and we see a flashback to the 1970s where a ‘mini’ Heston is sat at his kitchen table enjoying a hot cross bun.
Problema	To establish Waitrose as the place for inspirational products this Easter
Tipo de Mídia	Televisão
Som	Wave Studios
Produtor da agência	Sam Robinson
Director criativo	Ken Hoggins
Equipa criativa	Robin Warman
Equipa criativa	Harry Orton
Director de publicidade	Rachael Craven
Strategic Business Lead	Bill Scott
Strategy Director	Debra Stephens
Team Director	Kate Roberts
Team Manager	Jojo Jenkins
Produtora	hla
Realizador	Simon Ratigan
Produtor	Lisa Trnovski
Director de fotografia	Martin Hill
Pós-produção	The Mill London
Empresa de produção	The Playroom
Editor	Adam Spivey
Actor/celebridade	Heston Blumenthal