Titulo | Mountain |
Agência | Y&R Dubai |
Campanha | Monologue |
Anunciante | Jaguar Land Rover |
Marca | Land Rover |
Data da primeira Transmissão/Publicação | 2012 / 1 |
Sector Empresarial | Automóveis |
Legenda | Meet interesting places |
Filosofia | The brand campaign reimagines places off the beaten path like mountain, forest and river as interesting characters who give out incisive warnings. Challenging the determination of Land Rover owners to explore the outdoor world’s harshest places. |
Problema | BRIEFTo promote and instill the classic adventurous spirit of Land Rover in the next generation of prospective owners. |
Tipo de Mídia | Publicidade em jornais |
Director de arte | Kalpesh Patankar |
Redator | Shahir Zag |
Director criativo | Kalpesh Patankar |
Director criativo | Shahir Zag |