Edson Athayde
CEO & CCO at FCB Lisbon
Lisboa, Portugal
TituloBreast 2
Agência
Campanha Breast
Anunciante Laço Foundation
Marca Laço Foundation
Data da primeira Transmissão/Publicação
Sector Empresarial Associações de informação e de luta contra doenças
Legenda Look at yours.
História Self-examination is key in breast cancer screening. Hence the idea of show why women need to look carefully at their own breasts.
Filosofia "Look at yours."
Problema Breast cancer is the most common type of cancer amongst women. They should be watchful and self aware.
Resultado Awareness for the problem and help women world-wide to be vigilant for this problem
Tipo de Mídia Poster
Director criativo
Redator
Director de arte
Illustrator

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