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Michelle Kendrick
Michelle Kendrick
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London, Reino Unido
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TituloK1664 Youtube Channel
Agência
Campanha K1664
Anunciante Heineken
Marca Kronenbourg
Data da primeira Transmissão/Publicação 2010 / 10
Sector Empresarial Cervejas, sidras
História 'Slow the Pace', the new integrated advertising campaign for premium lager brand Kronenbourg 1664, which breaks on TV on October 24, will feature iconic rock band Motörhead performing a slowed down version of their signature track, ‘Ace of Spades’. 30 years to the week since it was first released, the track has been specially re-written by the band for a Kronenbourg 1664 campaign which encompasses TV, a short-film documentary, a print campaign and a social media outreach with a branded Youtube channel
Mais Informações www.youtube.com/kronenbourg1664
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