Andy Edwards
Planeador at 180 Amsterdam
Amsterdam, Países Baixos
TituloAndorra Dream Big (30 sec.)
Agência
Campanha Dream Big - adidas
Anunciante adidas
Marca adidas
PostedAbril 2008
Sector Empresarial Comunicação institucional
História Sandwiched between Spain and France, Andorra doesn’t stand a chance on the world football stage.

Until Super Coach Jose Mourinho turns up to surprise a team of talented juniors. After a special training session, Mourinho sends them on the roadtrip of a lifetime to Madrid.
En route, the boys pick up Lionel Messi at the side of the road, meet David Villa and Lukas Podolski and get a behind the scenes tour of Real Madrid’s homeground.

Finally they’re allowed to run out into a Bernabeu stadium alongside the 1st team themselves.
Filosofia The notion of dream big is what unites the players and the kids – both of them having big dreams and being united by their love for football. The campaign also further enhances adidas’ brand statement of ‘Impossible is Nothing’. Even if you come from a small place you can still dream of conquering the impossible.
Tipo de Mídia Televisão
Comprimento
Mercado Africa, Estados Unidos, Asia Pacific, Europe
Director de publicidade
Director de publicidade
Director de publicidade
Director de publicidade
Director executivo criativo
Director executivo criativo
Director de arte
Redator
Produtor da agência
Produtor da agência
Director de contas
Account Manager
Executivo de contas
Planeador
Realizador
Produtora
Realizador
Realizador
Produtor executivo
Director de fotografia
Director de fotografia
Editor
Empresa de produção
Actor/celebridade
Actor/celebridade
Actor/celebridade
Actor/celebridade
Actor/celebridade

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