Titulo | Celebrity Tantrum |
Agência | Leo Burnett Sydney |
Campanha | Celebrity Tantrum |
Anunciante | Samsung |
Marca | Samsung Galaxy Tab |
Posted | Novembro 2016 |
Sector Empresarial | Telemóveis e pagers |
História | The creative idea was that only The Samsung Galaxy Tab S2 has a high quality screen worthy of high quality entertainment. Therefore, if you’re not using a Samsung Tab S2, the people who create epic entertainment (directors, actors etc) will be upset that you’re watching all their hard work on an inferior screen. So in our spot, we used an actor from one of the world’s most epic productions of all time (Game of Thrones), an actor famous for only saying one word (Hodor) and got him to finally speak up against inferior screens. The spot was designed to look like a trailer for the show and used device-detecting technology so he knew what device you were watching the spot on and had a tailored tantrum at you for watching such an epic production on such an un-epic screen. It was enough to finally make Hodor speak up. |
Tipo de Mídia | Mobile |
Comprimento | |
Director executivo criativo | Grant McAloon |
Director executivo criativo | Vince Lagana |
Chefe de grupo criativo | Adrian Ely |
Chefe de grupo criativo | Nigel Clark |
Produtor executivo | Laurent Marcus |
Planeador | Emily Taylor |
Planeador | Russell Mitchinson |
Produtora | Minds Eye Production, London |
Realizador | Peter Lydon |
Director de fotografia | Nic Sadler |
Producer | Max Yeoman |
Producer | Jonny Kight |
Editor | Suzy Davis |
Pós produção | Filament Post Production |
Pós produção | Pippa Halfnight |
Efeitos especiais | Hani AlYousif |
Efeitos especiais | Richard Nelson |
Flame Artist | Hani AlYousif |
Flame Artist | Jamie Crofts |