Sumário
Ricki Fairley-Brown has more than 20 years of brand management experience at McNeil Pharmaceutical, Nabisco, and The Coca-Cola Company. Her agency experience encompasses strategic planning for companies including Wyeth, General Mills, ING, Georgia-Pacific, the Susan G. Komen Foundation, the National Black Arts Festival and Sara Lee.
Ricki is charged with strategic account planning activities, collaborating with the agency's leadership team on business-building strategies, and maintaining the agency's position as a leading multicultural marketing firm. She is passionate about helping clients identify marketplace opportunities via research, establishing insight-based objectives and strategies, and then building results-driven campaigns with resonating creative.
Ricki has been recognized for her creativity and out-of-the-box thinking ability. In 1998 she received the Creative Thinking Award from the Creative Thinking Association of America. Ricki holds a BA from Dartmouth College and a MBA from Kellogg School of Management at Northwestern University.