Florent Villiers
Produtor da agência at Le Rendez-Vous à Paris
Paris, França
Titulo Solar Graffiti
BriefIn a neighborhood of Mexico, we chose a gathering place, unlighted and dangerous.We worked with a local graffiti artist from this neighborhood so that we could integrate ourselves as much as possible in this environment.We then worked on all the graffitis in which we incorporated new generation organic solar panels.From now on, every night, and even today, the neighborhood is lit up thanks to the energy of graffiti in solar panels.
Agência
Campanha Solar Graffiti
Anunciante ENGIE
Marca ENGIE Solar Graffiti
PostedNovembro 2018
Sector Empresarial Autoridades energéticas e hidráulicas
História ENGIE, a key player for solar energy production in the world and Heliatek, manufacturer of solar films, have integrated innovative organic solar films into the graffitis the local artist « N30» created. The result illuminates dark areas of the neighborhood with totally free and renewable energy.
Tipo de Mídia Case Study
Director criativo
Redator
Director de arte
Produtora
Produtor da agência
Director de contas
Director de contas
Director de contas
Executivo de contas
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