Sean Lyons

Sean Lyons

Global CEO at R/GA
New York, Estados Unidos

Sumário

Before being promoted global CEO, Sean Lyons serves as R/GA’s US President and has worked at R/GA for over 11 years over two separate tenures. Since his return to the company in 2015, Sean has overseen the growth of R/GA in the US, establishing strong leadership teams in Austin, Chicago, Los Angeles, New York, Portland and San Francisco and fostering strong bonds between the company’s US and regional offices. He has also worked to ensure that there is true integration across R/GA’s ventures, consulting, products and services, and marketing capabilities.

Sector Experience
12748 Human Race

Human Race

MARCA:
Nike+
AGÊNCIA:
R/GA
10852 Nike+

Nike+

MARCA:
Nike+
AGÊNCIA:
R/GA
14526 Nike Id

Nike Id

MARCA:
nikeiD.com
AGÊNCIA:
R/GA

Positions

Global CEO
New York, Estados Unidos
October 2018 - Present (6 months)
Sean Lyons currently serves as R/GA’s Global CEO and has worked at R/GA for over 11 years over two separate tenures. Since his return to the company in 2015, Sean has overseen the growth of R/GA in the US, establishing strong leadership teams in Austin, Chicago, Los Angeles, New York, Portland and San Francisco and fostering strong bonds between the company’s US and regional offices. He has also worked to ensure that there is true integration across R/GA’s ventures, consulting, products and services, and marketing capabilities.

Prior to his return to R/GA, Sean was Global Chief Digital Officer and Managing Partner of Havas Worldwide. In that role he was the executive lead on all digital efforts across the global network while also co-managing the New York office, the network’s largest. He managed a group of fully integrated clients including IBM, Hershey’s, Dos Equis, and Liberty Mutual. Globally, he oversaw the development of the network’s digital strategy, experience design, social marketing, digital production, and technology teams.

Lyons first joined R/GA in 2005 as an Executive Technical Director and quickly rose to become a Managing Director leading the Nike account. During that time he oversaw one of the most awarded teams in the business, directing innovative projects across the Nike portfolio, including Nike Running, Nike Basketball, NIKEiD, and Nike+. In 2012 he was promoted to SVP, Operations & Business Planning and was responsible for reorienting R/GA’s organizational structure to make it more nimble, enabling the company to serve clients better and provide more diverse opportunities for its talent. He was also instrumental in establishing R/GA Buenos Aires, now a significant, award-winning, full-service agency in the LATAM region.

In 1999 Sean joined Oven Digital, a founding Silicon Alley agency that, like R/GA, attracted an eclectic staff that spanned technology and creativity. At Oven, Sean was the Head of Rich Media and managed a large team of animators and developers. He developed one of the very first dynamic e-commerce sites built with Flash for Tiffany & Co. The award-winning site helped prove luxury brands could beautifully and effectively sell their products on the web. It also showed how Flash could be used for more than enabling sophisticated web design and could be used for enterprise level e-commerce

In 2001 Sean literally wrote the book on Flash with Flash Architecture and Integration. The book, written before XD was an established discipline, was created to help designers and developers create platforms on Flash.

Sean was born and raised in the suburbs of New York where he studied fine arts (drawing, painting, and sculpture) from the age of ten. He attended Carnegie Mellon University and graduated in 1998 with a BFA in Painting and Electronic Media. His first job out of college was as a gallery assistant at David Zwirner’s SoHo gallery where he once had to run down a thief who had stolen a valuable piece of sculpture.
12748 Human Race

Human Race

MARCA:
Nike+
AGÊNCIA:
R/GA
10852 Nike+

Nike+

MARCA:
Nike+
AGÊNCIA:
R/GA
14526 Nike Id

Nike Id

MARCA:
nikeiD.com
AGÊNCIA:
R/GA
President, R/GA US
R/GA
October 2015 - Present (3 years 6 months)
Global Chief Digital Officer & Managing Partner Havas WW NY
Havas Worldwide
May 2013 - October 2015 (2 years 5 months)
Global Chief Digital Officer & Managing Partner Havas WW NY
Havas Global
New York, Estados Unidos
2013 - 2015 (2 years)
Sean was Global Chief Digital Officer and Managing Partner of Havas Worldwide. In this role he was the executive lead on all digital efforts across the global network while also co-managing the New York office, the network’s largest. He managed a group of fully integrated clients including IBM, Hershey’s, Dos Equis, and Liberty Mutual. Globally, he oversaw the development of the network’s digital strategy, experience design, social marketing, digital production, and technology teams.
SVP Operations & Business Planning
R/GA
March 2012 - April 2013 (1 year 1 month)
SVP Operations & Business Planning
New York, Estados Unidos
2012 - 2013 (1 year)
Responsible for designing R/GA’s organizational model to make it more integrated and nimble, enabling the company to serve clients better and provide more diverse opportunities for its talent. He was also instrumental in establishing R/GA Buenos Aires, now a significant, award-winning, full-service agency in the LATAM region.
12748 Human Race

Human Race

MARCA:
Nike+
AGÊNCIA:
R/GA
10852 Nike+

Nike+

MARCA:
Nike+
AGÊNCIA:
R/GA
14526 Nike Id

Nike Id

MARCA:
nikeiD.com
AGÊNCIA:
R/GA
VP, Managing Director
R/GA
July 2010 - March 2012 (1 year 8 months)
Managing Director
New York, Estados Unidos
2005 - 2010 (5 years)
Lyons first joined R/GA in 2005 as an Executive Technical Director and quickly rose to become the leader and Managing Director of the Nike account at R/GA. During that time he oversaw one of the most awarded teams in the business, leading innovative projects across the Nike portfolio, including Nike Running, Training, Nike Basketball, NikeSportswear, NikeWomen, NIKEiD, Nike+ and Nike+FuelBand
12748 Human Race

Human Race

MARCA:
Nike+
AGÊNCIA:
R/GA
10852 Nike+

Nike+

MARCA:
Nike+
AGÊNCIA:
R/GA
14526 Nike Id

Nike Id

MARCA:
nikeiD.com
AGÊNCIA:
R/GA
Managing Director
R/GA
January 2008 - January 2010 (2 years)
Lead client contact for the Nike account at R/GA. The role includes maintaining and developing new client relationships, working with Nike to extend their brand by develop digital strategies and putting them into action through the digital channel. Management of the internal account/production teams and the of coordination of all disciplines to deliver hundreds of projects a year across three offices: New York, San Francisco and London. Oversee all aspects of the account including hiring, resource allocation, budgeting, scheduling, sales and pitches, RFP responses, documentation, and project management.
Group Director
R/GA
January 2007 - December 2008 (1 year 11 months)
Executive Technical Director
R/GA
April 2005 - December 2006 (1 year 8 months)
Owner
CLR Media
April 2002 - April 2005 (3 years)
Sean founded CLR Media in 2002 after leaving Oven Digital where he served as Director of Richmedia. He has been a multi-media developer for over 7 years and has specialized in immersive web technologies during that time. Sean is a member of the Macromedia Flash Beta group, which evaluates and suggests the features of Flash before its release to the public and has been developing pioneering Flash applications since the product’s initial Beta phase. He has participated in many panel discussions such as Internet.com's 'Next Generation Web Design: Shockwave, Flash, and SVG' where he discussed the future of Richmedia technology. His work has been featured by Macromedia as the 'Site of the Day' as well as the Generator Showcase. He has also appeared in New York Digital Industry magazine.
Owner
CLR Media
Estados Unidos
2002 - 2005 (3 years)
Sean founded CLR Media in 2002 after leaving Oven Digital where he served as Director of Richmedia. He has been a multi-media developer for over 7 years and has specialized in immersive web technologies during that time. Sean is a member of the Macromedia Flash Beta group, which evaluates and suggests the features of Flash before its release to the public and has been developing pioneering Flash applications since the product’s initial Beta phase. He has participated in many panel discussions such as Internet.com's 'Next Generation Web Design: Shockwave, Flash, and SVG' where he discussed the future of Richmedia technology. His work has been featured by Macromedia as the 'Site of the Day' as well as the Generator Showcase. He has also appeared in New York Digital Industry magazine
Director of Rich Media
Pyrmont, Austrália
January 1999 - April 2002 (3 years 3 months)
Developed and managed websites for the following clients:

Tiffany & Co.
One of the very first dynamic e-commerce sites built with Flash and Generator. This site, built in 1999, won numerous awards and helped prove that Flash can be used for enterprise level commerce. A robust content management system allows Tiffany & Co. to dynamically update and re-organize the catalog of products. The site grew from 200 products to over 2000 products while maintaining the original design and Information Architecture.

IBM
Digital Club Network
WinFirst - One of the first Flash-based online communities
Director of Rich Media
OVEN Digital
Estados Unidos
1999 - 2002 (3 years)
Developed and managed websites for the following clients:

Tiffany & Co.
One of the very first dynamic e-commerce sites built with Flash and Generator. This site, built in 1999, won numerous awards and helped prove that Flash can be used for enterprise level commerce. A robust content management system allows Tiffany & Co. to dynamically update and re-organize the catalog of products. The site grew from 200 products to over 2000 products while maintaining the original design and Information Architecture.

IBM
Digital Club Network
WinFirst - One of the first Flash-based online communities
President US
New York, Estados Unidos
As President, US, Sean leads R/GA’s domestic presence across six locations and is charged with managing, growing, and developing the offerings in each market. 
Sean has an extensive career in advertising, specifically on the digital side, where he has created initiatives with some of the most renowned brands in the world. Before joining R/GA, he served as Global Chief Digital Officer and Managing Partner at Havas Worldwide New York. He was the executive lead on all digital efforts across the global network while also co-managing the New York office, the network’s largest member. In this role, he managed a group of fully integrated clients including IBM, Hershey’s, Dos Equis, and Liberty Mutual. Globally, he oversaw the development of the network’s digital strategy, experience design, social marketing, digital production, and technology. 
Prior to Havas, Sean was R/GA’s SVP of Operations & Business Planning and executive sponsor for key accounts including Nike and Converse. As Managing Director for the Nike account, he oversaw one of the most awarded teams in the business, directing innovative projects across the Nike portfolio, including Nike Running, Nike Basketball, NIKEiD, and Nike+. During this time, he played a pivotal role in reorienting the company’s organizational structure to make it more nimble, which enabled R/GA to serve clients better and provide more diverse opportunities to talent within the company. This major initiative still stands as a successful model for retaining clients, fostering R/GA culture, and expanding capabilities and offerings. Additionally, Sean was instrumental in establishing R/GA Buenos Aires as a significant full-service agency in the LATAM region.
Sean also ran his own consultancy, CLR Media; before that, he led creative technology at OVEN Digital for clients including Tiffany & Co., IBM, and WinFirst. He holds a bachelor of fine arts and electronic media from Carnegie Mellon University.
12748 Human Race

Human Race

MARCA:
Nike+
AGÊNCIA:
R/GA
10852 Nike+

Nike+

MARCA:
Nike+
AGÊNCIA:
R/GA
14526 Nike Id

Nike Id

MARCA:
nikeiD.com
AGÊNCIA:
R/GA

Educação

BFA, Electronic Media

1994 - Present (25 years 3 months)

BFA Field Of StudyElectronic Media

1994 - 1998 (4 years)

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