Titulo | This Unpredictable Life |
Agência | Wieden+Kennedy |
Campanha | This Unpredictable Life |
Anunciante | Honda Motor Co., Ltd. |
Marca | Honda Jazz |
Data da primeira Transmissão/Publicação | 2011 / 2 |
Sector Empresarial | Automotor |
História | A ground-breaking digital App- which introduces, for the first time ever, the functionality to enable users to "play" with a television commercial using a mobile phone, in real time. The app. has been created in conjunction with Gravity Mobile, which uses innovative technology to allow viewers of the film to "catch" the featured, animated characters simultaneously with the commercial appearing on screen. |
Tipo de Mídia | Mobile |
Director de publicidade | Ian Armstrong |
Director de publicidade | Ellie Tory |
Director criativo | Sam Heath |
Redator | Sam Heath |
Director criativo | Chris Groom |
Director de arte | Chris Groom |
Produtor da agência | James Guy |
Director de contas | Paulo Salomao |
Produtora | Nexus Studios |
Realizador | Smith & Foulkes |
Produtor | Tracey Cooper |
Production Manager | Jo Bierton |
Pós-produção | Time Based Arts, London |
Som | Wave Studio |
Empresa de design sonoro | Aaron Reynolds |
Lead Flame Artist | Mike Skrgatic |
Lead Flame Artist | Sheldon Gardener |