Francesco Poletti
Executive Creative Director at VMLY&R ITALIA
Milan, Itália
TituloOur Story
Agência
Campanha Make Quality Time
Anunciante Hyundai Motor Group
Marca Hyundai Santa Fe
Data da primeira Transmissão/Publicação 2018 / 5
Sector Empresarial Automotor
Legenda Make Quality Time.
História Hyundai introduces the unique story of five families as they experience added value and mobility to their lives with the latest Santa Fe
Filosofia The new Hyundai Santa Fe is the car to take care of your family and your relationships – however they may look like. It’s the modern campfire. A social place, giving you the space in daily life to come together and to let life happen. Quality time may mean something different to everyone but this is the car to make quality time for all of them.
Problema With our everyday lives becoming ever faster and complex, moments of togetherness with our loved ones are becoming increasingly rare. For many their car is giving them the space in daily life to get that: catching up with your children on the way to school, listening to your daughters first heartache and even the father&son discussions that bring them closer together. Our cars have become living spaces.
Tipo de Mídia Televisão
Comprimento
Trilha sonora 2WEI Music
Director executivo criativo
Redator
Fotógrafo
Director de arte

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