Flying Blue - "Flying Blue invites us to join a new journey"

DENTSU CREATIVE

DENTSU CREATIVE Paris, França

13821

Marca: Flying Blue
País: França

Anunciante: Air France KLM

Titulo	Flying Blue invites us to join a new journey
Titulo (língua original)	Flying Blue nous invite à un nouveau voyage
Agência	DENTSU CREATIVE
Campanha	Flying Blue invites us to join a new journey
Anunciante	Air France KLM
Marca	Flying Blue
Data da primeira Transmissão/Publicação	2021
Sector Empresarial	Transportes aéreos, de estrada, marítimos, ferroviários e de cruzeiro
Filosofia	Flying Blue has created a large-scale film that redefines the very notion of distance and sheds light on the programme's twofold mission: to enrich the travel experience and offer new opportunities to earn and spend Miles on a daily basis. By placing the traveller and his emotions at the heart of the film, Flying Blue echoes the aspirations of these current times and its profound changes in terms of travel. Today, more than ever, travel can take on an infinite number of forms: we are capable of going to the edge of the world to reveal what is hidden within us, but also of being transported to another universe without moving an inch.
Problema (língua original)	Flying Blue a imaginé un grand film choral qui redéfinit la notion même de distance et qui éclaire la double mission du programme : enrichir l'expérience de voyage et offrir de nouvelles opportunités pour gagner et dépenser des Miles au quotidien. Le film alterne entre images de paysages grandioses et moments plus intimes, emmenant ainsi le spectateur à la découverte d’une multitude de voyages : physique, émotionnel, imaginaire… En remettant au centre le voyageur et ce qui l’anime, Flying Blue fait écho aux aspirations de l’époque et ses évolutions profondes en termes de voyage. Aujourd’hui, plus que jamais, celui-ci peut prendre une infinité de formes : nous sommes capables d’aller au bout du monde pour révéler ce qui se cache en nous mais également d’être transporté dans un autre univers sans bouger d’un centimètre.
Tipo de Mídia	Televisão
Comprimento	94 seconds
Director de publicidade	Magali Mayanda
Director de publicidade	Maité Chanay
Director de publicidade	Laura Azancot
Managing Diretor	Cécile Bitoun
Deputy Managing Director	Michel Kowalski
Director executivo criativo	Marc Badinand
Redator	Thibaud Le Juge de Segrais
Director de arte	Fousseni Magassa
UI Designer	Emilie Basset
Chief Strategy Officer	Benoit Bertrand
Planeador estratégico	Agathe Dumas
Project Director	Christelle Picart
Project Manager	Mai Lan Nguyen
Agency TV Producer	Diane de Bretteville
UX	Flavio Eiji Ensiki
Head of Design	Flavio Eiji Ensiki