Titulo | Football |
Agência | The Corner |
Campanha | Bad Betty |
Anunciante | Senet Group |
Marca | Senet Group |
Data da primeira Transmissão/Publicação | 2016 / 6 |
Sector Empresarial | Instituições, organizações não governamentais |
Filosofia | Independent gambling watchdog The Senet Group has refreshed it’s “Bad Betty” campaign ahead of the biggest gambling event of the year, the Euros 2016. Created by The Corner, the campaign was launched last year to help promote responsible gambling by raising awareness of – and helping people spot – the signs of problem gambling. The updated content will again feature the central message / slogan: 'When the fun stops, stop’. It will run across TV, press, digital and social, and in betting shop windows. |
Tipo de Mídia | Televisão |
Comprimento | |
Editorial Company | Final Cut |
Pós produção | Electric Theatre Collective |
Pós produção | Greek Street Studios |
Director executivo criativo | Tom Ewart |
Redator | Liam Scott |
Director de arte | Piers O'Kelly |
Planning Supervisor | Neil Hourston |
Planeador | Ollie Gilmore |
Managing Partner | Neil Simpson |
Director de contas | Kristie Thistlethwaite |
Produtor da agência | Leslie Poole |
Media Company | Rumour |
Produtora | Prettybird |
Diirector | Ian & Cooper |
Produtor | Hannah May |
Produtor | Margo Mars |
Editor | Ben Harrex |
Produtor | Matt Williams |