Richard Huntington
Group Chief Strategy Officer at Saatchi & Saatchi
London, Reino Unido
TituloTake your last bow
Agência
Campanha Whatever you call it
Anunciante Marie Curie
Marca Marie Curie
Data da primeira Transmissão/Publicação
Sector Empresarial Associações de informação e de luta contra doenças
Legenda Whatever You Call It, We Should All Talk About It
Filosofia Saatchi & Saatchi London has produced a new campaign for the charity Marie Curie which aims to highlight the way people avoid talking about death and dying by using euphemisms and encourage more people to start a conversation. Most people aren’t comfortable thinking or talking about dying, and the new campaign, ‘Whatever you call it’ uses a series of animations that highlight the many euphemisms (such as Kick the bucket, Pop your clogs and Meet your maker) people use instead of talking about death.
Tipo de Mídia Imprensa e publicações
Comprimento
Audio Post Production
Produção de som
Business Affairs
Director de publicidade
Redator
Redator
Director executivo criativo
Chief Creative Officer
Director de arte
Planeador estratégico
CSU Director
Account Management Team
Account Management Team
Account Management Team
Designer
Agência de Mídia
Planejador de Mídia
Produtora
Sound Engineer
Compositor

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