Good Blood Club - "Solidarity Queue"

Leo Burnett Tailor Made

Leo Burnett Tailor Made São Paulo, Brasil

8083

Titulo	Solidarity Queue
Agência	Leo Burnett Tailor Made
Campanha	Solidarity Queue
Anunciante	Good Blood Club
Marca	Good Blood Club
Posted	Novembro 2015
História	Why not use the time being lost in lines to donate blood? Volunteers held people’s places in line while they donated. The donation was made in a mobile unit at the place of the exhibition. Liters and liters of blood were donated. And most importantly: we created a new channel of donation that is now forever a part of the city’s cultural landscape.
Tipo de Mídia	Promoções e eventos
Director criativo	Alexandre Pagano
Director criativo	João Caetano Brasil
Redator	Rodrigo Mendonça
Director de arte	Felipe Massis
Produtora	Edit 2
Realizador	Francisco Porto
Producer	Luanda Ide
Produtor da agência	Celso Groba
Produtor da agência	Maria Fernanda Moura
Produtor da agência	Rita Costa
Produtor da agência	Dudi Bourroul
Account Manager	Elton Longhi
Account Manager	Guilherme Grigol
Account Manager	Anelise Reis
Account Manager	Mariana Bedeschi
Media Manager	Ana Baraldi
Media Manager	Eder Cortello
Media Manager	João Gomes
Graphic Producer	Zezinho Zezinho
Graphic Producer	Ricardo Sotelo
Media Rep.	Fernanda Lopes
Media Rep.	Aline Cerri
Motion Design	Christian Balzano