| Titulo | What if? |
| Agência | Ogilvy Worldwide |
| Campanha | What If? |
| Anunciante | National Association for Stock Car Racing |
| Marca | Nascar |
| Data da primeira Transmissão/Publicação | 2015 |
| Filosofia | NASCAR is about its evolution and its roots. This is a story about every generation defining what NASCAR means. It’s a story of speed and the hunt for more. Is there a difference between moonshiners outrunning the law in the 30’s and modern drivers handling the hairpin turns of Daytona Beach? No, it’s pure necessity. It’s a story about love. Love of danger. Love of speed. Love of heroes. Love of something that is so imperfect, that it is in fact perfect. In the USA, NASCAR is seen as a sport that is only for certain types of people. You know the type. This film was meant to change that perception. NASCAR's relatable to everyone. It’s not just left turns. It’s a story of determination and love. Of underdogs and unlikely heroes. At its core it’s everything we rally around as a society. NASCAR is much bigger than its perception. |
| Tipo de Mídia | Televisão |
| Comprimento | |
| Trilha sonora | Can't Help Falling in Love by Twenty One Pilots |
| Editing Facility | Crew Cuts |
| Director de contas | David Zane |
| Supervisor de conta | Aditi Reddy |
| Director de contas | Jennifer Natuzzi |
| Director de contas | Martin Murphy |
| Executivo de contas | Emily Zale |
| Planning Supervisor | Jennifer Peterson |
| Planeador | Jake Stanley |
| Chief Creative Officer | Chris Garbutt |
| Director executivo criativo | Terry Finley |
| Director executivo criativo | Tommy Henvey |
| Director de arte | Rich Wallace |
| Redator | Terry Finley |
| Redator | Tommy Henvey |
| Produtor da agência | Dave Lambert |
| Agency Music Producer | Michael Freeman |
| Produtora | Smuggler |
| Realizador | Todd Field |
| Senior Executive Producer | Andrew Colon |
| Senior Executive Producer | Brian Carmody |
| Senior Executive Producer | Patrick Milling Smith |
| Produtor executivo | Shannon Jones |
| Produtor executivo | Carole Hughes |
| Produtor | Brian Etting |
| Director de fotografia | Joost van Gelder |
| Efeitos especiais | Framestore |
| Editor | Mark Harrington |
| Editor | Jake Jacobsen |
| Sound Designer | Julienne Guffain |
| Sound Designer | Amar Lal |
| Sound Designer | Joseph Fraioli |
| Music Producer | Able Baker |
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