Erik Sollenberg
Global CEO at CP+B
Göteborg, Suécia
TituloLeave the World Behind by Lune
Campanha Leave the world behind
Anunciante Volvo
Marca Volvo
Data da primeira Transmissão/Publicação
Produto XC60
Sector Empresarial Automóveis
Legenda leave the world behind
História On March 24, 2013 three guys from Sweden got up on a stage in Miami for their last performance ever.
After years of touring, and basically living their lives in hotels and airplanes, they finally got a chance to leave that life behind. At least for a while.
Volvo XC60 is a cross country car that can take you far away from the stressful city life, to a place where you can enjoy peace and quiet. Something these three guys were longing for more than anything.
This campaign introduces the new Volvo XC60 in a music video where Swedish House Mafia leaves the world behind for a while, return to their roots and spend some time in the beautiful and remote wilderness of Scandinavia.
The music used in the campaign is a cover of Swedish House Mafias track ”Leave the world behind.” That song was the beginning of their carreer and with this music video it will be their final good bye.
Tipo de Mídia Televisão
Trilha sonora Leave the World Behind
Mais Informações
Redator Fredrik Jansson
Director de arte
Director de arte
Director de arte
Produtor da agência
Director de contas
Director de contas
Account Manager
Director de fotografia
Empresa de design sonoro
Arranjador de música
Arranjador de música
Editor de Música
Produced by
Co-produced by
In collaboration with Forsman & Bodenfors
Mixed by
Mastering engineer

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