Titulo | #LifeChangingPlaces - Mexico |
Brief | Lufthansa #LifeChangingPlaces: Thomasina Miers returns to the place that changed her life.Germans love to travel. But they often travel to places they have been before or where they know what to expect. The German airline Lufthansa wants to encourage them to discover new places with the travel inspiration campaign #LifeChangingPlaces. And perhaps even learn something new about themselves on their journeys.Online and offline the moving image campaign tells stories about places that changed one person’s whole life. The challenge: Countless travel videos can be found online and in the audio-visual media. To make ourselves stand out, we use a visual style for the film that showcases the place in a new and authentic way that the spectators have never seen before. |
Agência | Accenture Song (formerly Kolle Rebbe) |
Campanha | #LifeChangingPlaces |
Anunciante | Lufthansa |
Marca | Lufthansa |
Data da primeira Transmissão/Publicação | 2017 / 1 |
Sector Empresarial | Transportes aéreos, de estrada, marítimos, ferroviários e de cruzeiro |
História | This is the first one of the mini series #LifeChangingPlaces that follows people who went to a trip that in some form changed their lives. check out all stories at: https://www.lifechangingplaces.com |
Tipo de Mídia | Branded Content |
Comprimento | |
story idea and concept | Katsche Philipp Platz |
Chief Creative Officer | Fabian Frese |
Diretor de Estratégia | Ralph Poser |
Director executivo criativo | Christian Kroll |
Director executivo criativo | Thomas Heinz |
Supervisor de conta | Andreas Bilgeri |
Account Manager | Sandra Vetter |
Director de arte | Nicole Feldmann |
Director de arte | Anna Arndt |
Director de arte | Robin Seufert |
Digital Art Director | Vera Hemmer |
Redator | Danny Fröhlich |
Redator | Katsche Philipp Platz |
Redator | Sabine Cole |
Produtor da agência | Nina Offermann |
Produtora | 27km Entertainment GmbH, Hamburg |
Producer | Pacco Nitsche |
Producer | Ralf Erthle |
Realizador | Vincent Urban |
Director de fotografia | Clemens Krüger |
Camera Assistant | Lutz Stautner |
Camera Assistant | Tim Höddinghaus |
Camera Assistant | Julian Arayapong |
Editor | Max Neumeier |
Post Production Company ( | 27km Entertainment GmbH |
Supervisor | Malte Schlieker |
Lead | Malte Schlieker |
Colorist | Mike Bothe |