Titulo | Water Snacks |
Agência | Y&R Dubai |
Campanha | Water Snacks |
Anunciante | Rayyan Water |
Marca | Rayyan Water |
Data da primeira Transmissão/Publicação | 2016 / 6 |
Sector Empresarial | Águas minerais, com e sem gás |
Legenda | Drink More Water |
História | Research says that the symptoms are so similar that 40% of people mistake thirst with hunger. And this leads to dehydration, gain weight and obesity. We wanted people to question what their bodies are really in need of. So we created the Water Snacks – special packaging in the shape of the most common snacks, but rather than containing food, they contain water. We placed them into special vending machines, right next to regular ones. And gave people the chance to choose. |
Tipo de Mídia | Televisão |
Comprimento | |
Director executivo criativo | Kalpesh Patankar |
Director de arte | Fabio Tridenti |
Redator | Elisa Binda |
Production Manager | Binnu Chrian |
Director criativo | Flavio Zanni |
Associate Account Manager | Crahan Pinto |
Produtor executivo | Dalia Abuzeid |
Produtor | Hazem Alagha |
Realizador | Frederico Beja |
Production Assistant | Shanavaz Saina |
Produtora | Conceptview Media |