Pink Ribbon - "mortierbrigade Goes Live for Pink Ribbon"

mortierbrigade

mortierbrigade Brussels, Bélgica

4483

Titulo	mortierbrigade Goes Live for Pink Ribbon
Agência	mortierbrigade
Campanha	mortierbrigade Goes Live for Pink Ribbon
Anunciante	Pink Ribbon
Marca	Pink Ribbon
Posted	Novembro 2019
Sector Empresarial	Associações de informação e de luta contra doenças
História	The Pink Ribbon advertisement by mortierbrigade states that statistics suggest that 2 women in this newspaper will be affected by breast cancer. And the images don’t show random women, just women featured in this edition. The controversy surrounding this message is in the fact that mortierbrigade has selected every woman from the print-ready edition just before it’s gone to press. Because this page has been created as the newspaper was being compiled, the advertisement offers a live take on today’s news.
Tipo de Mídia	Publicidade em jornais
Director criativo	Jens Mortier
Director criativo	Joost Berends
Director criativo	Philippe de Ceuster
Equipa criativa	Fréderic Zouag
Equipa criativa	Nicolas Gaspart
Designer	Vito Latoratta
Designer	usman abdul
Designer	Bram Vermeyen
PR manager	Anne-Cécile Collignon
Producer	Anneleen Vande Voorde
Producer	Tuyen Pham
Social Media Team	Tom Baetens
Strategy/Planning	Dorien Mathijssen