|Campanha||McDelivery - Pluie|
|Data da primeira Transmissão/Publicação|
|Sector Empresarial||Restaurantes e comida rápida|
|História||This is a new poster campaign for McDonald’s’ home delivery, playing once again with the urban dimension of the brand.This series of visuals depicts buildings and stormy skies seen through windows soaked in the rain giving a pictorial aspect to the composition.This campaign is made around the customer’s point of view. // The customer is at the heart of this brand new campaign based on a strong insight: when it rains, there is nothing like staying at home and getting a McDonald’s delivery. Confronted to this situation, the McDelivery service becomes obvious for the spectator.|
|Tipo de Mídia||Imprensa e publicações|
|Director de publicidade||Xavier Royaux|
|Director de publicidade||José Jacinto|
|Director de publicidade||Benoit Kolb|
|Account Manager||Luc Bourgery|
|Account Manager||Jonathan Serog|
|Account Manager||Emmanuelle Escalere|
|Account Manager||Matthieu Charles|
|Account Manager||Julie Montagné|
|Director executivo criativo||Benjamin Marchal|
|Director executivo criativo||Faustin Claverie|
|Director de arte||Olivier MULARSKI|
|Art Buyer||Elise Kubler|
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