Jean-Clément Soret
Colorist at Co3
London, Reino Unido
TituloHome Insurance
Agência
Campanha Live a little freer
Anunciante AA Insurance Limited
Marca AA Insurance
Data da primeira Transmissão/Publicação 2018 / 8
Sector Empresarial Seguros
Filosofia AA Insurance has launched a new brand campaign via DDB New Zealand called 'Live a Little Freer'. DDB has brought the story to life by following the journey of three characters who embody freedom, confident in the knowledge they are protected with AA Insurance. A loveable superhero kid, an older gentleman, and a woman in her car are portrayed as carefree, as life's dramas play out around them. AA Insurance head of marketing and distribution, Richard Park, says the campaign embraces the brand's personality and dedication to customer satisfaction. The integrated campaign will roll out in TV, cinema, digital, social media and radio.
Tipo de Mídia Televisão e Cinema
Comprimento
Head of Marketing Communications
Director criativo
Director executivo criativo
Chief Creative Officer
Produtor executivo
Planner
Media Services
Redator
Director de arte
Diretor dos Negócios
Diretor dos Negócios
Planning Director
Lead Business Partner
Sound Mix and Design
Sound Mix and Design
TV Producer
Production Company
Produtor executivo
Director
Director de fotografia
Producer
Offline Editor
Colourist
Online Editor
Online Editor
Licenciamento de Música

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