| Titulo | My Angel Girlfriend |
| Agência | BBH |
| Campanha | Even Angels Will Fall |
| Anunciante | Unilever |
| Marca | Axe/Lynx Excite variant |
| Data da primeira Transmissão/Publicação | 2011 / 10 |
| Sector Empresarial | Artigos de perfumaria |
| Legenda | Even angels will fall |
| História | 'My Angel Girlfirend' takes a humourous look at the way the angels have adapted to their new life on earth by focusing on a human/angel couple and the challenges their new love faces. |
| Filosofia | This is the first time in Lynx’s history that it has created a global sequel to an advertising campaign |
| Problema | Since launching in February 2011 the Angels campaign, developed by BBH, has helped to establish Excite as one of Lynx’s best-selling fragrances. Built on the insight that even an angel will sin when tempted, the global campaign has spanned TV, press, out of home and digital media |
| Tipo de Mídia | Televisão e Cinema |
| Produtora | Moxie Pictures LDN |
| Som | Wave Studios |
| Som | Ed Downham |
| Som | Aaron Reynolds |
| Editor | Bill Smedley |
| Director de fotografia | Richard Mott |
| Produtor | Alicia Farren |
| Realizador | Frank Todaro |
| Director de contas | Keir Mather |
| Account Manager | Jen Omran |
| Produtor da agência | Chris Watling |
| Equipa criativa | Dominic Goldman |
| Director criativo | Dominic Goldman |
| Director criativo | David Kolbusz |
| Equipa criativa | David Kolbusz |
| Director de publicidade | Tomas Marcenaro |
| Pós-produção | The Mill London |
| Empresa de produção | Work Editorial |
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