Titulo | Plastic Ocean |
Agência | FRED & FARID New York |
Campanha | The Plastic Ocean |
Anunciante | Sea Shepherd Conservation Society |
Marca | Sea Shepherd |
Data da primeira Transmissão/Publicação | 2018 / 4 |
Sector Empresarial | Instituições, organizações não governamentais |
História | The campaign targets people aged 18 to 34, who generally have poor recycling habits. At the same time, a large majority of millennials regularly seek out visual content and say their favourite websites have amazing graphics. The idea was to show an ugly reality in an aesthetic way that would capture the attention of this younger audience. |
Tipo de Mídia | Televisão |
Comprimento | |
Director de publicidade | Heather Stimmler |
Chief Creative Officer | Fred & Farid |
Estratégico Business Lead | Amanda Hellman |
Director criativo | Laurent Leccia |
Director assistente criativo | Michael Hess |
Produtor executivo | Amanda Van Caneghem |
Design de imagens | Alkemy X |
Realizador | Geoff Bailey |
Managing Diretor | Nick Litwinko |
Producer | Jason Sonner |
CG Supervisor | Dave Zeevalk |
3D Team | Dave Zeevalk |
3D Team | Adam Stockholm |
3D Team | Pete Hamilton |
Compositor | Matthew Robinson |
Compositor | Alejandro Monzon |
Efeitos especiais | Lucas Andrei |
Música | Tuesday Collective |
Music Producer | Vida Ventura |
Music Producer | Hallie Bonnar |
Vocal | Scarlet Lastrapes |
Compositor | Theo de Gunzburg |