Titulo | Colors of Passion |
Agência | BBR Saatchi & Saatchi |
Campanha | Colors of Passion |
Anunciante | Super-Pharm |
Marca | Super-Pharm |
Data da primeira Transmissão/Publicação | 2013 / 6 |
Sector Empresarial | Cosméticos, produtos de beleza e perfumes |
Legenda | Colors of Passion |
História | Super-Pharm, Israel's largest drug store chain, has launched the second out of six spots of its dancers campaign. Using dance as metaphor, Super-Pharm wants people to know the chain sells much more than meds. The spot - Colors of Passion - illustrates the dilemma of choosing between a classic red nail polish and a more daring and colorful colors illustrated as a battle between the fingers of the 2 hands. |
Tipo de Mídia | Televisão |
Comprimento | |
Chief Creative Officer | Nadav Pressman |
Director criativo | Sharon Refael |
Director de arte | Michal Gonen |
Redator | Orit Bar-Niv |
Chefe de produção | Dorit Gvili |
Realizador | Ram Baruch |