Sharon Refael
Director criativo at BBR Saatchi & Saatchi
Cape Town, África do Sul
TituloColors of Passion
Campanha Colors of Passion
Anunciante Super-Pharm
Marca Super-Pharm
Data da primeira Transmissão/Publicação
Sector Empresarial Cosméticos, produtos de beleza e perfumes
Legenda Colors of Passion
História Super-Pharm, Israel's largest drug store chain, has launched the second out of six spots of its dancers campaign. Using dance as metaphor, Super-Pharm wants people to know the chain sells much more than meds. The spot - Colors of Passion - illustrates the dilemma of choosing between a classic red nail polish and a more daring and colorful colors illustrated as a battle between the fingers of the 2 hands. 
Tipo de Mídia Televisão
Chief Creative Officer
Director criativo
Director de arte
Chefe de produção

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