Wayne McClammy
Realizador at Hungry Man
Richmond, Estados Unidos
TituloPreparing
Agência
Campanha 2 Day Sale - Target
Anunciante Target
Marca Target
Data da primeira Transmissão/Publicação 2010 / 11
Filosofia The Target 2-Day Sale is not for wimps. It’s for the passionate, dedicated, even the benignly ruthless. It’s for the moms and dads out there who want the very best quality at the very best price. It’s for people who— though they smile— aren’t kidding around. The 2010 Target 2-Day campaign again uses comedian Maria Bamford to emphasize the excitement and passion for the sale. Director Wayne McClammy guides Maria through a series of frenzied preparations for the big day. She appears in TV spots and various digital media, including web films, banner ads, and online circulars. Maria’s obsessively perfect character goes all out to be ready and first in line. Failure is not an option. The campaign launched November 17 with three TV spots — “Montage,” “Preparing,” and “Elliptical” — and various digital media executions. The campaign will continue to roll out new creative through November 27, two days after the Thanksgiving holiday.
Resultado
Tipo de Mídia Televisão
Gráficos
Produtor
Other
Other
Other
Artist
Other
Pós produção
Editor
Empresa de produção
Director de fotografia
Produtor de linha
Produtor executivo
Realizador
Produtora
Produtor executivo da agência
Director executivo criativo
Director executivo criativo
Account Manager
Account Manager
Produtor
Produtor
Director de arte
Redator
Director criativo
Director criativo

People related to this work

Anúncios relacionados

Trending

Create a free Talent profile and become a member of AdForum

Get Started