Titulo | What if a Girl during the Holocaust had Instagram? |
Agência | Leo Burnett Israel |
Campanha | Following Eva |
Anunciante | K’s Galleries – a Vilko Project |
Marca | K’s Galleries – a Vilko Project |
Posted | Novembro 2019 |
Sector Empresarial | Outros |
História | How do you recount the story of the Holocaust to today’s youth in a way that will make them sit up and listen? You grab them by the guts on the right medium. Meet @eva.stories – a first person account of Nazi persecution. Eva Heiman, a 13-year-old girl from Hungary who perished in Auschwitz, left a diary describing the last months of her life. • In preparation of the Holocaust Remembrance Day, her diary will be adapted into more than 50 Instagram stories depicting her life which will be published every 30 minutes on @eva.stories Instagram page set up especially for this purpose. |
Tipo de Mídia | Imprensa e publicações |
Chief Executive Officer (CEO) | Adam Polachek |
Chief Client Officer | Idit Zukerman |
Equipa criativa | Oren Ben Naim |
Equipa criativa | Meital Miller |
VP Creative | Ami Alush |
Studio Manager | Sagi Valenstain |
Supervisor de conta | Orian Liber |
Account Manager | Reut Frid |
Advertising Agency | Leo Burnett Israel |