Rowley Samuel
EVP, Head of Integrated Production at Energy BBDO
Chicago, Estados Unidos
TituloLife of Go
Agência
Campanha Off You Go
Anunciante The Quaker Oats Company
Marca Quaker
Data da primeira Transmissão/Publicação 2015 / 9
Sector Empresarial Cereais de pequeno-almoço
História Quaker has just debuted an all-new brand platform called Off You Go. The platform, which launches this week, centers on the idea that every day is a new opportunity and demonstrates how Quaker helps provide the ideal morning start so families are prepared for the day ahead. Off You Go refers to both the everyday and the monumental moments in our life. This campaign shows how Quaker is there to help moms feel good about the breakfast they serve to send their families off.
The campaignl aunch spot, “Life of Go,” portrays the life of one woman from childhood through present day, showing how good starts to her mornings have helped prepare her for a lifetime of ‘off you go’ moments – from the first day of kindergarten, off to college, starting a new job and then becoming a mom herself. 
Tipo de Mídia Televisão
Comprimento
Director executivo criativo
Redator
Director de arte
Head of Integrated Production
Produtor executivo
Produtor
Music Producer
Chief Strategy Officer
Planning Supervisor
Client Services Director
Director de contas
Supervisor de conta
Assistant Account Executive
Produtora
Realizador
Produtor executivo
Produtor
Empresa de produção
Editor
Assistant Editor
Produtor executivo
Produtor
VFX Company
VFX Supervisor/Lead Flame Artist
Flame Artist
Flame Assist
Designer
Chefe de produção
Produtor
Mix
Sound Designer/Mixer
Produtor executivo
Produtor executivo
Compositor
Artist

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