Titulo | Athlete Heart |
Agência | Sra. Rushmore |
Campanha | The Best of Us - Olympics |
Anunciante | International Olympic Committee |
Marca | olympic.org |
Posted | Julho 2008 |
Sector Empresarial | Equipamentos desportivos, eventos desportivos |
Legenda | The best of us |
Problema | the objective of the IOCs 2007/8 promotional campaign is to communicate the key Olympic values of Excellence, Friendship and Respect to a global youth audience. |
Resultado | The global campaign will be rolled out in a phased approach in the run-up to the Beijing 2008 Olympic Games and beyond. |
Tipo de Mídia | Imprensa e publicações |
Director de publicidade | Melinda May |
Director executivo criativo | Miguel García Vizcaíno |
Director criativo | Carlos Alija |
Director de arte | Jesús Morilla |
Planeador | Laura Sampedro |
Account Manager | Clemente Manzano |
Account Manager | Carlos Solchaga |
Account Manager | Rocio Cáceres |
Produtor da agência | Paul Severn |