Titulo | A Nation's Call |
Agência | JWT Atlanta |
Campanha | A Nation's Call |
Anunciante | United States Marine Corps |
Marca | U.S. Marine Corps |
Data da primeira Transmissão/Publicação | 2018 / 2 |
Sector Empresarial | Governo e outras instituições |
História | “A Nation’s Call” features the overwhelming material might of the Navy and Marine Corps team – ships, amphibious vehicles, aviation and ground assets – disappearing to reveal the greatest weapon in the Marine Corps’ arsenal: the indomitable fighting spirit of every Marine. “Undoubtedly, the equipment, technology and innovation fueling a modern Marine Corps operation gives Marines a decided advantage and an ability to reach objectives further inland than ever before,” said Sean McNeeley, Executive Director, Account Management, J. Walter Thompson, “but a Marine’s willingness to engage and determination to defeat is essential to Battles Won.” “People know who Marines are – whether described as 'The Few. The Proud,' by our prestigious Dress Blue uniform, or the honorable ferocity displayed on battlefields that established and maintains our 'Devil Dog' moniker,” said LtCol John Caldwell, National Director of Marketing and Communication Strategy for the United States Marine Corps. “But what most often appears in online search queries is the question, 'What do Marines do?' This ad, ‘A Nation's Call,’ definitively answers that question – it shows our service defining capability to project a self-contained and overwhelming force from a sea-based location to an inland objective. But most importantly, this ad makes crystal clear the fact that more than any weapon system or materiel platform, our success remains reliant upon the indomitable fighting spirit and determination to win inside each and every Marine.” |
Tipo de Mídia | Televisão |
Comprimento | |
Chief Creative Officer | Vann Graves |
Director executivo criativo | Doug D'Arrigo |
Director criativo | JAMES WILSON |
Director assistente criativo | Brian Steele |
Director assistente criativo | Matt Covington |
Director assistente criativo | Daniel Prado |
Director de arte | Andrea Overstreet |
Director de arte | Taylor Christmas |
Director de arte | Dheeraj Govindraju |
Producer | Jane Jacobsen |
Executive Director | Sean McNeeley |
Account Manager | Sean McNeeley |
Diretor dos Negócios | Andrea Villa |
Diretor de Estratégia | Randy Shepard |
Planeador | Liliana Vazquez |
Executive Director | Sunni Thompson |
Social Media Supervisor | Ashley Ihesiaba |
Content Supervisor | Holly Hefner |
Integrated Producer | Lorianne Chapman |
Digital Content Producer | Bryce Burton |
Social Media Expert | Gabriela Benitez |
Social Media Coordinator | Mason Havens |
Communications Strategy | Todd Copilevitz |
Communications Strategist | Kiera Wiatrak |
Supervisor de conta | Reese Glisson |
Supervisor de conta | Elizabeth Buster |
Senior Account Executive | Darcy Hannon |
Realizador | Henry-Alex Rubin |
Producer | Leah Allina |
Produtor executivo | Drew Santarsiero |
DP | Dion Beebe |
Director executivo criativo | Murray Butler |
Produtor executivo | Sarah Hiddlestone |
Chefe de produção | Sarah Hiddlestone |
Senior Producer | Nick Fraser |
Efeitos especiais | Steve Drew |
CG Supervisor | Greg White |
CG Supervisor | Gabriel Portnof |
Realizador | Zak Marx |
Producer | Tom Lowe |
Produtor executivo | Tom Lowe |
Produtor executivo | Roger Tonry |
DP | Roger Tonry |
Editor | Mike Hugo |
Editor | Zak Marx |
Produtor executivo | Joanne Ferraro |
Pós produção | Lisa Sadek |
Editor | Troy Mercury |
Editor | David Johnston |
Empresa de design sonoro | Casey Genton |
Visual Effects Supervisor | Steve Drew |